BEAUTY THAT EMPOWERS

Purple is the color of transformation
The color of women who are gentle, but unshakably strong
For us, purple is not a color
It is the soul of the brand
TENTEU chose purple not as a trend
but as a declaration of who we are
and who we design for

_ Viola

Product Introduction

Every creation is an unremitting pursuit of perfection, defining the peak of quality.

WHY PURPLE

Because beauty is both delicate and fearless

When TENTEU was born, we wanted a color that could represent
confidence without arrogance
elegance without distance
warmth without overwhelming
individuality without rebellion
Only purple can hold all these contradictions so beautifully

It is the color of imagination, intuition, transformationAnd the quiet kind of strength that does not need to shout

THE STORY OF COLOR AND BRAND

GENTLE REPAIR

THE STORY OF COLOR AND BRAND

A personal color, reborn as a brand identity
The founder’s love for purple is not accidental
It is emotional
Purple accompanies moments of
creativity,new beginnings
quiet self-reflection
and the courage to evolve
Bringing that into TENTEU gives the brand a heartbeat
TENTEU purple is designed to
empower the women who choose us

VALUES BELONGING TO TENTEU

Purple is not just our visual identity
It is our emotional identity

Value Points 1

Empowerment

A reminder that beauty is a form of personal strength

Value Points 2

Commitment

The freedom to explore, imagine, and reinvent

Value Points 3

Inner Confidence

Not to impress others — but to celebrate yourself

Value Points 4

Individuality

A statement that every woman has her own unique story

TENTEU

— The World Looks Different in Purple —
And so do you